Like many marketers I have been evaluating more advanced statistics packages to fit my needs. One of the features I need most is good click stream analysis but the commercial alternatives out there are at a price where its possibile that I may save money rolling my own.
I didn’t want to start from scratch I began looking for open source Clickstream tools already available. The following list is the packages that I have found. Over the next week or two I plan on reviewing all of them and posting my findings in a series format.
and the contestants are…..
- Language: Perl
- Requires: http://graphviz.org/ to see graphs
- It looks spares and the one example shot lacked detail needed to make it useful for click stream analysis. This also uses Graphviz like a few of the other apps. Since its writen in perl perhaps it might be a canedite for upgrading.
- Language: C++
- Requires: http://graphviz.org/ to see graphs
- This looks like a full fledged stats package with clcikstream graphes. The screenshots look useful for analysis. The general stats package leaves a little to be desired, as it only shows keywords reffered from google and it doesn’t show what pages they landed on for that. Being that its open source and I know C++ again it might be a canidate for some upgrading.
- Language PHP
- Requires http://graphviz.org/ to see graphs
- Might be a dead project, but its PHP so I can pick it up if its worthwhile
- Requires http://graphviz.org/ to see graphs
- Sparse Web Page with little documentation
- Language: Java
- Seems very complete with a wiki and many screenshots. Interestingly it looks as if there is some way to use SQL to do path analysis. Looks the promising to me.
// added found a new one phpOpenTracker, gotta love Germans, they always make great apps. Looks like this one could be the most complete solution yet.
- Language: PHP
- Has bug tracking, can track multiple websites, various out put formats.
Popularity: 13% [?]
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Scott,
Check also Etracker.com. Pretty unknown in the US, but a very well-known web measurement tool in Europe. Best part of it: It is incredible cheap and covers 90% of what the big mearsurement copmanies cover (Websidestory, Fireclick Omniture and Coremetrics)
Thanks Seb ! :)
Forget all this free stuff.
Use WebsiteStory, my stock could use a bump ;)
Scott,
Thanks for the research on clickstream tools…
So what clicktracking tool did you settle upon? I downloaded phpopentracker. However have not found anyone to install and host it for me. Did you find a host?
I ended up buying click tracks.