Just an observation…
Aaron Wall, of seobook fame, posted a tip on finding linkable topics a last week. After some thought it occurred to me this is the perfect description for the Threadwatch strategy of content aggregation.
- Find topic thats already popular.
- Post topic and some commentary on the discussion on your site.
- Tweak it until it to meet the style of your site.
- Watch as you hijack the thread / discussion.
The only difference between Aaron’s description of the technique and Threadwatchs implementation it that Threadwatch is a “real time” strategy.
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| Filed under: Content Creation, Marketing — Scott @ October 16, 2005 2:32 pm |
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